Your brand has a logo. Now give it a sound.
Custom music built from your brief. Exclusively yours. Delivered in 48 hours.
Hear what you sound like
What is an Audio Identity?
The brands you remember don't just look like themselves. They sound like themselves too.
Recognisable, eyes closed
You can pick out Netflix, Intel, or McDonald's by sound alone. That recognition is buildable.
One sonic DNA
The same DNA runs through every track, so your ads, your social, and your videos all sound like one brand.
Exclusively yours
When a sound belongs to one brand alone, it stops being music and starts being identity.
What's Included
Here's what we build for you:
Four types of tracks, custom designed.
1. Audio Logo →
A short audio logo, like the Netflix "ta-dum". 1 included. Used for: - The end of an ad or commercial - YouTube intros and outros - Podcast intros - App and product chimes
2. Key Content Track →
Your signature track, for the moments that matter most. 60 seconds. 1 included. Used for: - Your most important social posts - Brand films and hero content - Channel and podcast themes - Key campaign moments - Product launches
3. Everyday Content Tracks →
Tracks for your day-to-day content. 60 seconds. 3 included. Used for: Regular social posts - YouTube videos - Product demos and walkthroughs - Email and updates - Anywhere you need a reliable bed
4. Ads & Campaign Tracks
Built for your ads. 45 seconds. 2 included. Used for: - Paid social ads - Pre-roll - LinkedIn and YouTube ads - Product launches - Voiceover and script backing
Audio Logo
Key Content Track
Everyday Content Tracks
Ads & Campaign Tracks
A short audio logo, like the Netflix "ta-dum".
1 included. Used for:
The end of an ad or commercial
YouTube intros and outros
Podcast intros
App and product chimes
Audio Logo
Key Content Track
Everyday Content Tracks
Ads & Campaign Tracks
A short audio logo, like the Netflix "ta-dum".
1 included. Used for:
The end of an ad or commercial
YouTube intros and outros
Podcast intros
App and product chimes
Samples
Hear the work.
WHAT EVERY AUDIO IDENTITY KIT INCLUDES
1 x Audio Logo
3-second track that reinforces your brand wherever your logo appears in a video.
1 x Key Content Track
60-second signature track for your most important moments.
3 x Everyday Content Track
60-second tracks for your day-to-day posts and videos.
2 x Ads & Campaigns Track
45-second tracks for paid social, pre-roll, and product launches.
EXAMPLE ONE
Treeline
For an outdoor and adventure brand — rugged, driving, and atmospheric.
EXAMPLE TWO
Long Way Home
For a documentary and storytelling brand — emotional, building, and hopeful.
WHAT EVERY AUDIO IDENTITY KIT INCLUDES
1 x Audio Logo
3-second track that reinforces your brand wherever your logo appears in a video.
1 x Key Content Track
60-second signature track for your most important moments.
3 x Everyday Content Track
60-second tracks for your day-to-day posts and videos.
2 x Ads & Campaigns Track
45-second tracks for paid social, pre-roll, and product launches.
EXAMPLE ONE
Treeline
For an outdoor and adventure brand — rugged, driving, and atmospheric.
EXAMPLE TWO
Long Way Home
For a documentary and storytelling brand — emotional, building, and hopeful.
WHAT EVERY AUDIO IDENTITY KIT INCLUDES
1 x Audio Logo
3-second track that reinforces your brand wherever your logo appears in a video.
1 x Key Content Track
60-second signature track for your most important moments.
3 x Everyday Content Track
60-second tracks for your day-to-day posts and videos.
2 x Ads & Campaigns Track
45-second tracks for paid social, pre-roll, and product launches.
EXAMPLE ONE
Treeline
For an outdoor and adventure brand — rugged, driving, and atmospheric.
EXAMPLE TWO
Long Way Home
For a documentary and storytelling brand — emotional, building, and hopeful.
Why Hum
You've been using the same music as everyone else.
Here's the version that's only yours.
Exclusive license
The same stock track is on a thousand other brands. Yours should be on one.
Hear it before you pay
Submit a brief and hear a free sample. No spend until you're sure.
Skip the composer fees
Custom composers charge $2,000+ a track. We don't.
Done entirely for you
Fill out a brief. We handle everything after that.
Delivered finished
Ready to use the second it lands. Nothing to edit, nothing to fix.
Built where music meets brand
Music and brand marketing in one team, so your sound fits your brand.
Case studies
Case studies from brands we've built for.
Scroll for more →
Outbound System
Red Rock International
Cleverly
Outbound System
Done-for-you cold email, built on data from millions of sends. The work is fast, direct, and stripped of anything that doesn't move the deal. The audio had to match it, then add something the brand was missing.
INDUSTRY
B2B SaaS
BRIEF
Audio Identity Kit
ASSETS
7 originals
TURNAROUND
48 hours
THE BRIEF
Outbound System sells one thing: meetings on your calendar, no guesswork. The brand is confident and plain-spoken, clean black-and-white branding with nothing wasted.
The audio had to hold that same clarity and bring some life to it. So we built real human vocals into the Key Content Track, a voice running under the rhythm. A brand that could feel cold now has warmth.
Underneath sits a deep groove, soft instruments with a strong pull. The Ads & Campaign Track cuts it sharper, built to break a pattern and make people look. It all moves without rushing, and it gives a black-and-white brand something with colour.
Outbound System
Red Rock International
Cleverly
Outbound System
Done-for-you cold email, built on data from millions of sends. The work is fast, direct, and stripped of anything that doesn't move the deal. The audio had to match it, then add something the brand was missing.
INDUSTRY
B2B SaaS
BRIEF
Audio Identity Kit
ASSETS
7 originals
TURNAROUND
48 hours
THE BRIEF
Outbound System sells one thing: meetings on your calendar, no guesswork. The brand is confident and plain-spoken, clean black-and-white branding with nothing wasted.
The audio had to hold that same clarity and bring some life to it. So we built real human vocals into the Key Content Track, a voice running under the rhythm. A brand that could feel cold now has warmth.
Underneath sits a deep groove, soft instruments with a strong pull. The Ads & Campaign Track cuts it sharper, built to break a pattern and make people look. It all moves without rushing, and it gives a black-and-white brand something with colour.
Outbound System
Red Rock International
Cleverly
Outbound System
Done-for-you cold email, built on data from millions of sends. The work is fast, direct, and stripped of anything that doesn't move the deal. The audio had to match it, then add something the brand was missing.
INDUSTRY
B2B SaaS
BRIEF
Audio Identity Kit
ASSETS
7 originals
TURNAROUND
48 hours
THE BRIEF
Outbound System sells one thing: meetings on your calendar, no guesswork. The brand is confident and plain-spoken, clean black-and-white branding with nothing wasted.
The audio had to hold that same clarity and bring some life to it. So we built real human vocals into the Key Content Track, a voice running under the rhythm. A brand that could feel cold now has warmth.
Underneath sits a deep groove, soft instruments with a strong pull. The Ads & Campaign Track cuts it sharper, built to break a pattern and make people look. It all moves without rushing, and it gives a black-and-white brand something with colour.
How it Works
Brief in. Music out.
48 hours flat.
Brief
Tell us how your brand feels, the references you love, where it'll live. 5 minutes, online.
Choose your direction
We send three options built from your brief. You pick the one that sounds most like you.
Receive
We build out your pick and deliver 48 hours later, mixed, mastered, and exclusive to you.
Brief
Tell us how your brand feels, the references you love, where it'll live. 5 minutes, online.
Choose your direction
We send three options built from your brief. You pick the one that sounds most like you.
Receive
We build out your pick and deliver 48 hours later, mixed, mastered, and exclusive to you.
Brief
Tell us how your brand feels, the references you love, where it'll live. 5 minutes, online.
Choose your direction
We send three options built from your brief. You pick the one that sounds most like you.
Receive
We build out your pick and deliver 48 hours later, mixed, mastered, and exclusive to you.
Pricing
Your brand, in audio. Three ways to own it.
Your brand, in audio. Three ways to own it.
Starter
$249
One original track, made for your brand. Used for a single campaign, video, or launch.
Features
One original track
WAV master + MP3
Exclusive license, cleared everywhere
Delivered in 48 hours
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
Audio Identity Kit
Popular
$599
$599
A complete audio identity, built around your brand. One sound across everything you make.
Features
Seven tracks, one sonic identity
1 × Audio Logo
1 × Key Content Track
3 × Everyday Content Tracks
2 × Ads & Campaign Tracks
A one-page sonic identity document
WAV masters + MP3s
Exclusive license, cleared everywhere
Delivered 48 hours from your pick
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
One revision round
The Library
$2,499
30 original tracks over 60 days, all built around your brand. For brands that never stop publishing.
Features
30 original tracks over 60 days
One sonic identity across all 30 tracks
Brand audio strategy call
WAV masters + MP3s
Exclusive license, cleared everywhere
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
Starter
$249
One original track, made for your brand. Used for a single campaign, video, or launch.
Features
One original track
WAV master + MP3
Exclusive license, cleared everywhere
Delivered in 48 hours
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
Audio Identity Kit
Popular
$599
$599
A complete audio identity, built around your brand. One sound across everything you make.
Features
Seven tracks, one sonic identity
1 × Audio Logo
1 × Key Content Track
3 × Everyday Content Tracks
2 × Ads & Campaign Tracks
A one-page sonic identity document
WAV masters + MP3s
Exclusive license, cleared everywhere
Delivered 48 hours from your pick
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
One revision round
The Library
$2,499
30 original tracks over 60 days, all built around your brand. For brands that never stop publishing.
Features
30 original tracks over 60 days
One sonic identity across all 30 tracks
Brand audio strategy call
WAV masters + MP3s
Exclusive license, cleared everywhere
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
Starter
$249
One original track, made for your brand. Used for a single campaign, video, or launch.
Features
One original track
WAV master + MP3
Exclusive license, cleared everywhere
Delivered in 48 hours
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
Audio Identity Kit
Popular
$599
$599
A complete audio identity, built around your brand. One sound across everything you make.
Features
Seven tracks, one sonic identity
1 × Audio Logo
1 × Key Content Track
3 × Everyday Content Tracks
2 × Ads & Campaign Tracks
A one-page sonic identity document
WAV masters + MP3s
Exclusive license, cleared everywhere
Delivered 48 hours from your pick
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
One revision round
The Library
$2,499
30 original tracks over 60 days, all built around your brand. For brands that never stop publishing.
Features
30 original tracks over 60 days
One sonic identity across all 30 tracks
Brand audio strategy call
WAV masters + MP3s
Exclusive license, cleared everywhere
Mixed and mastered, ready to publish
Loudness matched to LUFS standards
FAQ
What people ask before they book.
What if I don't know what I want, or I'm not musical?
How is 48-hour turnaround actually possible?
Is the music original and mine to use?
What if I don't like the result?
I've been burned by creative work before. Why is this different?
What exactly do I get, and how is it delivered?
What if I don't know what I want, or I'm not musical?
How is 48-hour turnaround actually possible?
Is the music original and mine to use?
What if I don't like the result?
I've been burned by creative work before. Why is this different?
What exactly do I get, and how is it delivered?
Hear what your brand actually sounds like.
Submit a brief and we'll build a free sample for your brand: original music, delivered in 48 hours. No card required, no commitment.
